Whaler Central - Boston Whaler Boat Information and Photos

Posted by Bo Neato on 10/22/08 - 11:02 AM

And buy back Whaler!!!

Brunswick stock is well under $4 from an all time high of around $50 three years ago.
Brunswick Stock Quote Hotlink

Think this will affect the price of the '09 Whalers?

Posted by FASTFJR on 10/22/08 - 12:48 PM

If I had a few million, well maybe a little more than a few I'd love to buy the company and make some major changes. They are going the way as Apple computer was going in the late 80's early 90's. Too many different models. I'd stop production on at least half the boats.

Just my 2 ¢

Edited by FASTFJR on 10/22/08 - 12:48 PM

Posted by womms on 10/22/08 - 6:57 PM

Whaler and Apple... what a great comparison. Two products that I am very passionate about.

Posted by moose on 10/23/08 - 6:25 AM

I can compute about equally on both!:P
Mike

Posted by CES on 10/23/08 - 8:09 AM

You're right, they should concentrate on their best sellers and then re-grow from there. They can always bring back the dis-continued models in more fruitful years.

Posted by Blue_Northern on 10/23/08 - 8:11 AM

Who has cash to buy stock right now? I am going to do well just raise enough to finish my outrage project -- time to start selling things.

Posted by FASTFJR on 10/30/08 - 4:42 AM

If BW (Brusnwick) is not careful they are going to end up just like Mckee Craft

Posted by bruser on 10/30/08 - 5:09 AM

The Brunswick Boat Group is toast. They have over extended themselves by buying to many boat companies in the last few years. They have multiple companies in their own organization compeating against each other.

Whaler needs to be spun off from that company, get back to building the smaller (13-21 foot) boats that built their business. Whaler grew too big for the base of people who make their company what it was.:o

Posted by Jeff on 10/30/08 - 7:41 AM

Whaler is not going out of business anytime soon. As a company they have done what they needed to do to survive in today's center console / saltwater / fishing market. Provide bigger boats with more enmities to stay completive with other brands. In a market like today's people with the money are still spending money. Maybe not as much but when they do it is on higher price tag boats. Boat like large Hydrasports, Edgewater, Everyglades, Grady, and Pursuits. More margins in bigger boats. There is no way at all they could stay in business selling a line up of 19' boats and down. The consumer value proposition is much greater on a 34' at 337k than say a 15' at 14K+ . If you really are concerned about whaler staying in business than the case must be made for many people like us to jump out of classics and into new Whalers. I do not see that happening in masses. Also, no matter what anyone says about not liking the new models as much as the old ones it just comes down to dollars. Even if the classic hulls where offered today I doubt any large group of people here would be shopping for a $12,000 brand new classic 13 whaler. The real people in that market would be expecting a lot more in a boat than the classic offers. So, a new classic 13 is a low volume market item.

The smaller independent unsupported brands like Mckee are going to fall by the wayside in this market if they have not already. Sure Brunswick has closed some of their boat brands but those were not their marquis brands nor corner stone brands. Surely that move was done to shore up the brands they want to keep moving forward with funded. Whaler has a strong backing in Brunswick and along with Sea Ray are the last two brands I think Brunswick would ever sell off or close. There is way to much brand equity in the names for Brunswick to let them go under. If they ever sold the brands I am not sure who has the money to buy them. The best saying about the Marine industry is "You want to make a millions dollars building and selling boats? Start with then you need to ten."

Edited by Jeff on 10/30/08 - 7:47 AM

Posted by OIA on 10/30/08 - 9:13 AM

#10

Also, there are only two boats purchased by the federal government for military, and, I think ,other federal services. Zodiac and Boston Whaler (how about that for a small fact). Brunswick isn't going to sell Whaler any time soon, unless, perhaps, they are forced to.

$4 a share. Wow! could be getting close to the time to buy. How far down do you think it will go? I think we still have a little ways to go to the bottom, at least here on the west coast.

John

Posted by FASTFJR on 10/30/08 - 9:40 AM

#11

Mckee also sold boats to the government at the time of their demise.;)

Whaler has 10 boats in the 15-22 foot range. I bet by next spring-summer if the economy does not pick up 1/2 those models will be put on the production back burner.

Time will tell

Edited by FASTFJR on 10/30/08 - 9:41 AM

Posted by ioptfm on 10/30/08 - 10:45 AM

#12

Whaler stock is doing a lot better that some right now, which isn't saying much! :( Good thing is they will bounce back